Founded in 2018, Gissah is one of the fastest-growing fragrance companies in the GCC, offering luxury perfumes at affordable prices to consumers through various offline and online channels. Gissah unveiled its first set of products in a perfume exhibition in 2019 and today has 80 stores in 25 cities across Saudi Arabia, Kuwait, UAE, and Bahrain.

Our team was led by Majid Al-Sheikh, Head of Corporate, and Partner Daniel Royle, together with Senior Associate Aysh Chaudhry. Associate Lina Al-Moosa and other team members from the AS&H Clifford Chance Riyadh team supported alongside Kuwaiti counsel Luis Cunha and Nader Abdelaziz from ASAR - Al Ruwayeh & Partners. The sell-side was led by Alex Saleh and Yousef Al-Amly of GLA & Company.

Majid Al-Sheikh, Head of Corporate, stated "We are delighted to receive the IFN Cross Border Deal of the Year award for 2023. This is a testament to our team's dedication and expertise in navigating complex transactions. Our collaboration with Jadwa Investment on the acquisition of Gissah underscores our commitment to delivering excellence in cross-border deals. With increasing private equity investments in the pipeline, we look forward to continuing to support our clients in future transactions."