AS&H Clifford Chance advises Almarai Company on its strategic acquisition of 100% of the shares in Pure Beverages Industry Company for SAR 1.040 billion
16 June 2025
AS&H Clifford Chance has advised Almarai Company ("Almarai") on the acquisition of 100% of the shares in Pure Beverages Industry Company from the Ajlan & Bros Group. The transaction was formalised with the execution of a conditional sale and purchase agreement on 15 June 2025 and is subject to the necessary regulatory approvals in the Kingdom of Saudi Arabia.
This strategic acquisition aligns with Almarai's growth strategy to expand its beverage portfolio and enhance its consumer offerings.
The team advising Almarai was led by Majid Al-Sheikh, Partner and Head of Corporate, and Partner Daniel Royle, Senior Associate Alexander Duffy and Associate Omar Al Harbi. Counsel Selman Ansari led on the Antitrust aspects of the transaction. Their expertise ensured a smooth transaction process, addressing all legal and regulatory aspects efficiently.
AS&H Clifford Chance is proud to have played a pivotal role in this significant transaction, contributing to Almarai's continued success.